The Most Awaited Cricket Season Has Arrived!
New Delhi (India), September 2: With tournaments like Asia Cup and ICC Men T20 World Cup, the season of cricket is officially here. According to the ICC's (International Cricket Council) largest ever market research into the sport in 2018, cricket has more than one billion fans around the world. The Indian subcontinent alone accounts for more than 90 percent of them.In undertaking the research, the ICC and its members were able to better understand the potential for growth in cricket, to help formulate a growth-focused global strategy for the game, to drive decision making, and to serve as a benchmark for measuring its results.The reminiscing of cricket takes every Indian to a time filled with happiness with their families and friends, sipping cold drinks and munching chips or pakoras ...