Hafele Expands North India Presence with the Launch of Its New Appliances Studio – Ananta in Noida

Noida (Uttar Pradesh) [India], September 17: Hafele, a global leader in innovative home and kitchen solutions, announced the launch of its state-of-the-art premium appliances studio –Ananta – in Noida. Strategically located in Sector 104 near Starling Mall, the new studio marks a significant milestone in Hafele’s expansion across North India, reinforcing its leadership in the luxury appliance segment.

With Noida’s rapid urban development, affluent consumer base, and vibrant residential and commercial ecosystem, the city offers an ideal setting for Hafele to strengthen its footprint in the Delhi-NCR region. The studio provides an immersive platform for discerning homeowners, architects, interior designers, and developers to explore Hafele’s wide-ranging portfolio of premium and luxury appliances.

The grand inauguration was graced by Mr. Frank Schloeder, Managing Director, Hafele South Asia; Mr. Gregory, Business Head, Hafele; and Mr. Ishan Yadav, Director, Ananta & Co., along with Hafele’s team, channel partners, and distributors.

Speaking on the occasion, Mr. Frank Schloeder, MD, Hafele South Asia, said: “The launch of our appliances studio- Ananta, in Noida, reflects Hafele’s commitment to bringing innovative, high-performance home solutions closer to our customers. Through this studio, we aim to inspire modern living while setting new benchmarks in customer experience and product excellence.”

Spanning 1,650 sq. ft., the Hafele Appliances Studio- Ananta is designed to deliver an engaging and experiential shopping journey. It brings together the company’s entire appliance portfolio under one roof — from small domestic appliances like coffee machines, juicers, and hand blenders, to the brand’s premium and luxury appliance ranges including hobs, cooker hoods, ovens, microwaves, washing machines, dishwashers etc.

What sets the studio apart is its real-life kitchen settings featuring fully functional displays. Customers can experience how Hafele’s solutions seamlessly blend into modern homes. This immersive approach allows visitors not just to view the products but to interact with them, envisioning how they can elevate everyday living.

The Hafele Appliances studio- Ananta in Noida is open seven days a week from 11:00 am to 8:30 pm, inviting customers to experience first-hand the future of contemporary living.

Address: Kharsa No. 226, A2, Plot No. A1, near Starling Mall, Begampur, Sector 104, Noida, Uttar Pradesh 201304.

Log onto hafeleindia.com/en/info to find the nearest

Hafele showroom or design centre.

  • Customer Care Toll Free: 1800 266 6667
  • Customer Care WhatsApp: +91 97691 11122
  • Customer Care Email ID: customercare@hafeleindia.com

Established as a wholly owned subsidiary of Hafele Global network, Hafele India has been operating in India since 2003. An authority in the field of architectural hardware, furniture and kitchen fittings and accessories, the company also has a strong presence in synergised product categories like Home Appliances, Interior and Furniture Lighting, Sanitary Solutions, and Surfaces, positioning itself as a complete solution provider for interior solutions in India and South Asia. Hafele India has a strong nationwide presence through its offices and design showrooms spread across the country. The showrooms function as a one-stop shop for all home interior and improvement needs – from providing in-depth technical advice to kitchen and wardrobe designing services through a team of experts.

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